In practice, if your SEO question is not covered here, it probably deserves its own explainer — send it straight to your inbox. If something about SEO is unclear, ask — the useful questions going by the questions we get become future explainers.

Questions from first-timers
In short, we answer on the contact page and add the good ones to the walkthroughs so the next subscriber finds them. For what it is worth, no question about SEO is too basic for us; the basic ones are the ones readers without saying so have. On balance, half of what we write about SEO started as a question from a regular, straight.
- Give SEO a month of dabbling and most most people know which camp they are in.
- Honestly, the question is not whether SEO works, but whether it works for what you actually want — and only you can weigh that decision.
- Realistically, whether SEO is worth it depends on the result you would call a win — and that is not a dodge, it is the unsentimental answer.
- As a rule, we unpack the trade-offs in SEO plainly, so the pick comes from your situation rather than somebody else’s enthusiasm.
Is SEO the right judgement call for newcomers like you?
Put simply, plenty of people do fine without SEO; the realistic version of this page says so. Broadly, for some visitors, SEO repays attention many times over; for others the candid answer is “not yet”. The question is not whether SEO works, but whether it works for what success looks like for you — and only you can weigh that move.
Common questions
We answer SEO questions plainly, even when the plain-spoken answer is “it depends”.
Why should I trust your take on SEO?
Read a couple of articles and judge for yourself — the reasoning is always shown, not just conclusions.
How often is new content published?
Regularly — the newest pieces always sit on the homepage and in the blog feed.
Sources we keep coming back to on SEO — and the approach behind the list: SEO: answers we give most often
