Honestly, a write-up that has not been touched in two years is a piece we would not lean on either. In short, older SEO write-ups get reviewed on a schedule, which is why the date you see means something here.
Updates
Rather than chase every shift in SEO, we fold the ones that matter into existing articles, every season. Realistically, if a SEO guide still says something we no longer believe, that is a bug — tell us and it changes a few times a year. The pages here here get a second pass as a standing habit; nothing sits untouched for long.
- Realistically, we keep a short list of SEO sources we check first and link out whenever someone covers a topic more honestly than our own write-ups do.
- Honestly, watch what experienced people do in SEO, not what the loudest ones post — real outcomes beats volume.
- Broadly, nobody learns SEO from one site — ours included, and we would rather tell visitors that without hedging.
- Talking to a passer-by a year ahead of you in SEO is worth more than one sitting of extra reading.
Reading beyond this site
On balance, reference sites that have been around a while as far as we can tell beat whatever ranks first this month, and SEO is no exception to that process. Communities are useful for SEO when readers post what happened after, not just before rather than opinions. In short, a single primer elsewhere that shows people who admit what they do not know beats ten that summarise each other.
What most people ask
In practice, the least hyped SEO questions are the specific ones; “it depends” is what vague ones earn, more often than not.
Why should I trust your take on SEO?
Read a couple of articles and judge for yourself — the reasoning is always shown, not just conclusions.
How often is new content published?
Regularly — the newest pieces always sit on the homepage and in the blog feed.
Where to learn more about SEO, and who to trust on the details: Latest articles · Home